BadCop › Templates › Second payment reminder email (after the first was ignored)
Second reminder: what to send when the first one got no reply
When to send it
About a week after the first reminder went unanswered, or seven days past due, whichever is later.
The email
Subject: Second reminder: invoice {invoice_id}, {currency} {amount} outstandingHi {client_name},
Following up on my earlier note: invoice {invoice_id} for {currency} {amount} was due on {due_date} and is now {days_overdue} days overdue.
{pay_link}
Could you confirm a payment date by the end of this week? Our terms apply late fees to overdue balances, and I would prefer to keep this simple for both of us.
Regards,
{sender_name}
Placeholders in braces are filled in per invoice. Replace them by hand, or run badcop preview INV-1 --step firm to render this template for a real invoice.
Why it works
A second reminder that repeats the first teaches the client that reminders are noise. This one changes register: it asks for a date, gives a window, and mentions the terms. The escalation is the message.
Tips
- Reference the first reminder explicitly. It shows there is a record.
- Ask for a date, not for payment; a date is easier to commit to and makes the next email straightforward if it passes.
- Keep the same sender address as the first reminder so the thread stays intact.
Automate it
This is the firm step in BadCop's default ladder, sent at T+7 days from the due date. Put your invoices in a CSV, run one command a day, and every open invoice gets the right email at the right time, once.
pip install badcop
badcop init && badcop run --dry-run
Other stages
- Courtesy payment reminder email (3 days before the due date)
- Friendly invoice reminder email (1 day overdue)
- Firm invoice reminder email (7 days overdue)
- Final notice invoice email with late fee (14 days overdue)
- Invoice 30 days overdue: the escalation email
- Polite payment reminder email that still gets results
- Payment reminder text message (SMS) template
- Invoice 60 days overdue: demand letter before collections or small claims
- Invoice reminder email for recurring (retainer) clients
- Invoice reminder email subject lines that get opened
- Late fee applied email template